Innovation Home Builders Need to Innovate or Get Back to Basics What the home building industry really needs now
Sales Lead Tracking Email Marketing—Just One Part of the Follow-Up Process Those compelling, well-written emails you spent half a day composing? Good start, but they’re just one step in an important chain of events
Customer Satisfaction Why Customer Feedback Is Essential to Your Bottom Line Seasoned builders share what homebuyers have taught them about delivering the best possible customer experience
Q+A Cindy Harvey on how Gen X has been misunderstood and overlooked People born between the early 1960s and early 1980s have been categorized as a lost generation steeped in Nirvana lyrics and...
Affordability New Designs for Building Homes Within Reach Delivering homes that are affordable, appealing, builder-friendly, and profitable is a tall order—or is it? These prototypes offer answers to the affordable housing dilemma
Quality Matters The Best Way to Seal a Shower Keeping water away from where it doesn’t belong in the shower is all in the details. Here’s a checklist for mitigating shower leaks
House Styles Contemporary Design Changes With the Times Contemporary design has permeated the consciousness of homebuyers and changed the elevation lineup for many builders
Design Golden Aging The best homes for older buyers now offer a place to be for a lifetime—not just one life stage
features The Foundation Breakdown Of Homes Started In 2015 Slab foundations remain the norm for new homes. According to NAHB analysis of the Survey of Construction (SOC), 57 percent of all new...
features Portland’s Changing Housing Scene The problem with living in the hippest city in the nation is that it’s exceptionally tough to find a home. CityLab reports on the state...
