Steve Burch, National Vice President of Strategic Marketing and Jim Petersen, Director of Research & Development for Pulte Homes in Bloomfield Hills, Michigan shares the top five products he would not build without.

Taylor Woodrow receives recognition for its commitment to bringing community revitalization through urban infill projects.

Actors show southern California home buyers how life would be to live in Centex Homes' Milestone community home.

Selling homes by capitalizing on your builder's reputation.

Builders of moderately priced homes can give buyers environmentally sound features for about the same price.

Add today's market realities to all of your possible marketing alternatives and it's easy to see that you are facing the challenge of your life. And that challenge is all about choosing which strategy is best and then deciding when to use it.

This two-part series explores the impact of valuations on home-building companies. In Part 1, we debunk valuation myths and discuss how a softer market affects valuations

The times have changed. It's no longer a seller's market; the buyer is now squarely in the driver's seat.

Add today's market realities to all of your possible marketing alternatives and it's easy to see that you are facing the challenge of your life. And that challenge is all about choosing which strategy is best and then deciding when to use it.