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Trends to Grow On
WE ASKED: What are the top design trends your company is noticing in your region? Midwest ARCHITECT: Joe Safin FIRM: BSB Design, Chicago and Des Moines, Iowa Builders are looking for affordability and efficiencies in functionality and space, Safin says.
Management
Sales Initiatives that Worked
Builders with a stagnant sales strategy who seldom review their product are headed for trouble. As the housing economy and target customers change, builders must be willing to take a hard look at their operations to figure out how they should adapt. We d
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Niche Living
It's home sweet home — all 291 square feet of it. Moda, now in the development stages in Seattle's hip Belltown neighborhood, offers condominiums that start at 291 square feet. The condominiums are being built by single- and mixed-use proje
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Moves
Steven Fritz is the new president of Hovnanian Enterprises' Virginia division. In the newly created position, Fritz will be responsible for Hovnanian's development efforts in a territory ranging across northern Virginia from Arlington and Alexand
Management
Sales Demonstrations Can Help New Home Sales
An often-summarized Aristotle quote reads: "What we hear, we forget. What we see, we remember. And what we do, we understand." Although those thoughts date back 2,300 years, the principle rings true today. The concept is essential to understand
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To Blog or Not To Blog
We are in the middle of a revolution, and I don't think we fully comprehend what is happening. To understand better, we should look to the past. Around 1450, when Johannes Gutenberg introduced movable type he transformed the way society used informat
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New Look for A Provocative Forum
The graphic presentation of a magazine certainly matters — especially one with the lofty goal to become the preferred information resource for owners, CEOs and senior managers of America's largest production home builders.
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