Demographics Gen Z May Surpass Millennials in the Homeownership Race—Here’s Why Gen Z is no stranger to adversity, and as a result, the up-and-coming demographic is proving to be much more gung-ho about homeownership than older generations
Build to Rent ‘Unprecedented’ Rental Conditions Drive Up Prices Across the U.S. With limited affordability, high demand, and a major supply deficit, the rental market is becoming just as competitive as the housing market
Building Materials 4 Key Steps Home Builders Can Take To Minimize Lumber Costs in 2022 By ordering efficiently and making the proper preparations, builders can stay one step ahead of fluctuating lumber prices in the new year
Demographics Homeownership Gap Between Black and White Americans Widest in 100 years Before the 1960s passage of anti-discrimination laws, Black homeowners were still doing better than they are today
Market Data + Trends ‘Worst Ever’ Market for First-Time Buyers, Experts Say 45 million Millennials are ready to buy a home, but experts argue that it may be better to wait
Home Technology Renters Report Increased Demand for Smart Home Technology in 2022 Easy to use but tricky to install—renters are seeking out innovative home technology systems, but not all landlords are on board
Market Data + Trends Existing-Home Sales Dropped in December as Inventory Reached Record Low December sales fell on both a month-over-month and a year-over-year basis, though overall sales for 2021 finished strong
Housing Markets Knock Releases the Top Markets for Each Generation in 2022 Buyers are relocating to find greater affordability and a wide range of lifestyle amenities—here’s where they’re headed
Q+A IHP Capital Partners' Richard Whiteley Discusses Land Opportunity for Home Builders For builders seeking buildable lots, migration, remote work, and renters are all having an impact
Market Data + Trends Price Growth Picks Up at the Start of 2022 Zillow’s December market report suggests a dicey situation for homebuyers in the new year