Up close and personal with every buyer, this housing superpower uses a distinctly long-range customer focus to top $5.1 billion in revenue in 2001.
EasyFit fiberglass insulation from Johns Manville features unfaced batts in 15-inch widths with vertical perforations that let installers custom-fit nonstandard-width wall cavities by separating sections to fit instead of cutting the batt with a knife...
It might look from a distance like an area rug in front of the fireplace, but it’s all Manor Stone porcelain tile with a complementary Tumbled Naturals border. (The fireplace surround is Manor Stone, too.)
There are two ways to achieve brand recognition, says Pulte Homes vice president/marketing Jim Lesinski. The fast — and expensive — option is to buy a brand. Throw lots of money at lots of different media and buy consumer awareness.
Bold and arguably brilliant, Pulte Homes’ $1.7 billion purchase of Del Webb Corp. this year vaulted it to the top spot in the industry in terms of closings.
It is said that any publicity is good publicity, but sometimes you really have to wonder.
A group of all-stars known as Top Guns is largely responsible for Pulte Homes’ success in driving its core values to every member of its organization — and beyond to each of its customers.
Not all certified wood is created — or harvested — equally.
Florida-based Petz Custom Homes’ high-design paired villas aren’t just more duplexes
