Double-digit revenue growth for these home builders during the recovery started with pre-planning, re-examination, and retrenching during the recession.
As more homes begin to sell, all of the players involved in sales eventually will get some benefit from the momentum alone. But good markets cover up and forgive a lot of bad processes and business errors
Builders need to prepare and face a challenge that they haven’t seen in many years—rising material and labor costs and shortages. Passing the costs along by simply raising prices won’t be enough to solve the problem.
On the long road back toward sales levels rivaling the best years in the industry, are similar profit levels still available? Where will we find profit?
Finding building companies full of good people operating with no better than marginal processes is common. What’s that got to do with profit margin? Plenty
In home building, the customer is rarely right. Wow, I bet you didn’t think you would see that statement coming from a customer satisfaction expert; but it is true, and here is why.