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A Zero Energy Home
Ideal Homes has built one of the first zero energy home in the country priced under $200,000. The modest one-story, three-bedroom, two bathroom home produces as much energy as it consumes in a year, achieving net zero energy consumption. Ideal Homes of N
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Florida Luxury Living
Empty nesters, retirees and affluent couples with expensive taste are Harwick Homes' target market for its newest model — The Mugello.
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Loyal Customer Rally
Satisfied customers need to be converted into loyal customers since loyalty can translate into a steady stream of customer referrals.
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Cool Roofs in Dark Shades
Cool roofs — roofs that use reflective materials to limit solar heat gain — can cut cooling loads by up to 20 percent. Conventional cool roofs have light-colored surfaces with colors that work well on commercial facilities with flat or low-sl
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Not Like the Others
Home builders have always faced competition, but as the industry has increased in sophistication, the competition has increased significantly. It's easy to succeed against fly-by-night operators as long as you don't compete on price. It's muc
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Sprawl Is Creating Problems and Opportunities
This is going to be the year that the best builders distinguish themselves from the pack. The substantial sprawl that has occurred in many markets is resulting in very competitive situations where only the strongest will survive.
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