Merchandising models targeted to families often translates to secondary bedrooms themed specifically to appeal to boys and girls. But builders are grabbing kids attention elsewhere in the model, too.

Wrong hires cost you at least two times the salary. You'd never skip due diligence on a piece of land or an acquisition, so why trust only your instinct on an investment as costly as people?

Sales consultant Bob Schultz of New Home Specialists in Boca Raton, Fla., is a longtime advocate of the full demonstration. He estimates that only 5% to 10% of all new home sales people offer a detailed demo and not many more could offer one if asked.

The Partnership for Advancing Technology in Housing is a public/private partnership dedicated to increasing the development and adoption of advanced building technologies.

So, what are the right questions, and how do you ask them? There are no hard and fast rules, but help is available in getting started, including books of questions that can be used verbatim or adapted to your needs.

While nobody can argue that green building isn't the right thing to do, local building officials still need to be convinced about the soundness of pursuing unfamiliar development proposals or building techniques.

When choosing who to interview, remember to compare their qualifications and characteristics with what you're looking for - not just with each other.

The difference between a profitable land deal and one that ends up as an expensive mistake is often found in the details of the contract you draft

Measure what drives your goals. Inspect what you expect monthly. Identify weaknesses and repair them. Reward and celebrate success.