No builder or sales organization has ever successfully navigated through difficult times by relying on hope. Here’s a look at the stages of grief that builders have encountered while riding the bumpy road of the recession.
The rise of user-review websites and social media have made media relations and reputation management even more critical for home builders. Here are proven tactics for combating negative publicity
With one successful home-building venture under his belt, Saun Sullivan launched a new firm into the teeth of the great recession. This year the company will deliver more than 700 homes
For Nashville-area builder Goodall Homes, having satisfied customers isn’t good enough. The builder wants its buyers raving and willing to spread the word
In the epicenter of the housing bust, Wathen Castanos Hybrid Homes managed to put the team in charge while growing sales and improving customer satisfaction.
Charter Homes & Neighborhoods garnered a Silver National Housing Quality Award by, among other things, offering timely designs that exactly meet their markets