A growing number of builders are moving into the green homes business. But marketing and selling green brings a whole new set of challenges for builders. Leading experts offer advice on positioning green in the marketplace.
The majority of builders say they would be building and selling more homes today if funding was more readily available, according to Professional Builder's latest reader survey.
Rodney Hall of The Talon Group discusses the connection between sales and happy, thriving employees -- possible even in the midst of a difficult housing industry.
Problems with appraisals are nothing new to the home building industry, but since the the Home Valuation Code of Conduct went into effect, the issue has grown
Home staging goes way beyond decorating; it is about creating a mood in the home. But how do you create that lived-in look with a skimpy budget? We ask the experts.
