More than 40 home builders spent $18 million in digital advertising last year. Here’s how they got their money’s worth

Consumers aren’t static, and your website should not be either. Why it pays to make sure your website meets consumer expectations for a positive online experience

Companies die from failing to change, but also by changing too quickly. Here’s how to find the balance and survive extinction

Home builders, here's how you can get the results you want from social media

Web traffic accounts for as much as 45% of Maronda Homes' monthly sales

Facebook is overhauling its advertising platform in the wake of accusations that it helped enable housing discrimination. This and other coming changes from the tech giant may have a major impact on housing.

Today, consumers have the power with a single review to make or break a business. You need to play an active role in that process, shaping customer ratings into a strategic tool that makes your business smarter, more efficient, and more profitable