Sales + Marketing Challenging Times = Emerging Sales Opportunities Disruption in real estate sales is a recipe for new collaborations between home builders and real estate agents
New-Home Sales First-Time Buyers Account for 43% of New-Home Sales First-time homebuyers made up 43% of new-home sales, according to the February National Association of Home Builders/Wells Fargo Housing...
New-Home Sales Majority of Buyers Want and Use Digital Tools to Aid Home Search While the majority of buyers are hesitant to purchase a home entirely online, all homebuyers want to use digital tools during their home...
Economics How Might an Uptick in Mortgage Rates Affect Housing? For the first time since July 2020, mortgages rates have surpassed 3%, but that’s not likely enough to put an end to strong housing demand,...
New-Home Sales A Message for New-Home Salespeople: Stop Trying to Sell Homes You’re not in the sales business. You’re in the knowledge business
Market Data + Trends 2020 New-Home Sales Hit 14-Year High New single-family homes sold nearly 20% more in 2020 than in 2019, likely due to the shortage of existing homes on the market. According to...
New-Home Sales Majority of Buyers Are Looking to Purchase New Homes Homebuyers have flipped the script when it comes to purchasing new-homes versus existing homes. According to the National Association of...
New-Home Sales Sales Outpacing Starts by a Historic Margin The gap between sales and construction was the largest on record.
New-Home Sales November Home Sales Drop 11% From October According to the National Association of Home Builders, both affordability and lack of supply can be to blame for the drop in November new...
New-Home Sales Advance New-Home Purchasing Surges to 15-Year High The number of new-construction homes purchased in October that had yet to begin construction hit a 15-year high, making up 38.5% of total...