With one successful home-building venture under his belt, Saun Sullivan launched a new firm into the teeth of the great recession. This year the company will deliver more than 700 homes
For Nashville-area builder Goodall Homes, having satisfied customers isn’t good enough. The builder wants its buyers raving and willing to spread the word
Last month J.D. Power and Associates exited the home building industry. And it is not known whether they will be back when new-home construction recovers. But after more than 10 years of bringing its brand of third-party customer-satisfaction measurement
We profile three home builders that took very different paths in creating highly successful customer satisfaction programs. Learn how a perennial power went from good to great; how a startup achieved success from the get-go; and how an underperformer wen
A survey of homebuyers shows spec-home customers are far less satisfied than those purchasing “to-be-built” homes. Customer-satisfaction expert Charlie Scott offers tips for driving referrals from inventory homebuyers
