Eva Walker is a natural. She is among those new home sales all-stars who do so many things correctly from the moment they start their career that they seldom stop to put a name on the processes that make them successful.

One thing guaranteed to each prospective buyer who walks through the doors of the Morrison Homes sales center in Brentwood, Calif., east of San Francisco, is a professional demonstration of the model home of your choice.

After selling new homes in Southern California for more than eight years, Gail Ringwald is experienced in every imaginable market - from today's housing boom to the not-so-long-ago housing bust and the in-between years as well.

Like many of the other sales all-stars, Debbie Melloh, a 12-year veteran of M/I Homes, likes to sell by building relationships that tend to increase a buyer's comfort level.

After the technology boom went bust, so did much of the demand for higher-end housing in Austin, Texas.

Selling active-adult product in the suburbs of Hilton Head Island, S.C., at a price point from $120,000 to $220,000, Mike Martin has succeeded largely through a program that seeks to inform prospects about how to buy.

Jeff Kaizer is a machine. And that's almost how he thinks of himself.

Kelly Lucente, a new home specialist with nine years of experience, first with Pulte Homes in Minnesota and then with Ryland, keeps up a feverish pace to sell the volume she does.

Cydne Combs is a devotee of “relationship selling,” striving to create a value-added relationship for the buyer regardless of the type of homes she is selling.