Online digital design services and visualization tools can effectively satisfy buyers and prospects while distinguishing your brand from the competition

Home builders are finding that designing houses that are easier to live in can draw buyers and maybe a price premium as well

Home builders can use this checklist to dominate Tier 2 and Tier 3 markets that offer potential

Kevin Oakley of DoYouConvert and Pro Builder Editor-in-Chief Rich Binsacca discuss what the home building industry is experiencing in the current climate and how that’s rapidly changing

Select winners of NAHB's 2020 National Sales and Marketing Awards showcase the best in getting—and keeping—homebuyers engaged

Three recent national studies look at consumer homebuying trends. Pro Builder looks at the data to reveal opportunities for builders to create competitive distinction within their markets

For the first time in history, there are six distinct generations influencing the housing market, and each one demands your attention

More than 40 home builders spent $18 million in digital advertising last year. Here’s how they got their money’s worth