Sales + Marketing Filling Your Sales Site With Great Content To make your website a sales magnet, here's what to include
Opinion An Outside Job Working outdoor space into your entire array of plans makes good business sense
Home Design Home Trends: 50 Features Homebuyers Want Most What do new-home seekers really want in their homes? Builders, architects, and industry experts weigh in
Opinion 5 Housing Market Predictions for 2016 Expect easier credit and for first-time buyers to make up a bigger part of the market.
Sales + Marketing Drones Taking Off for Home Builders For some builders, drones prove to be a handy tool in marketing campaigns and site assessments
Sales + Marketing Getting the Message: Successful Marketing Campaigns for Selling Homes Sales and marketing requires deploying a vast array of skills to reach a wide range of people. Here are takeaways from companies that nailed it
Sales + Marketing Best Practices Are You Ignoring Your Prospects? A little less efficiency can result in more personalized effectiveness
Sales + Marketing Executive Corner: Angela Harris on Branding and Selling Homes As an Experience Angela Harris' company, Trio Environments, uses a combination of market research and merchandising to appeal to consumers' lifestyle aspirations
Education + Training How to Choose a Sales Training Program Before you implement any type of training program, assess your personnel and ask these questions
Sales Hiring an Online Sales Specialist Filling the role of online sales specialist in your company requires a special process to pinpoint the best talent
